impoverished artifices

The University of Kentucky has developed their own in-house social network community for students, faculty and staff. Big Blue Network will allow the academic community to converse in an ever more familiar environment.

The goal is retention (they had 81% Freshman retention last year, shooting for 90% this year) and they'll be cataloging students comments, which they aren't announcing - but aren't exactly shouting about, either. Kind of like Facebook!

Got this link through the SmartBrief on Social Media email to which I subscribe...

ABC is using twitter to keep the narrative for Castle, their mid-season murder mystery about a writer and a detective, going during the summer tv hiatus. I haven't watched the show, as I thought the promos looked terrible like a bad pseudo-USA Network quirky crimedy [crime + comedy], but it's interesting to see corporate/mainstream appropriation of twitter for a narrative space.

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